On the morning of January 11, Wei Zejie, Director of the Supervision Office of the Party Committee Reform Office of the Autonomous Region, led the inspection team field research on the development of Chesir accompanied by Liu Shaohong, deputy secretary-general of Liuzhou Municipal Committee, director of the Political Research Office of the Municipal Party Committee, Ma Yaozhou, standing member of Luzhai County Party Committee, and deputy county chief. Mr. Zhou Fangchao, Vice general manager of Chesir, accompanied the investigation.

Mr. Zhou Fangchao introduced to the inspection team that since its establishment, Chesir has always adhered to the “technological leadership” basis, focused on enhancing innovation strength, continuously improved innovation efficiency, and provided customers with first-class product quality and services with first-class technology. The first is to build a strong R&D team and vigorously carry out industry-university-research cooperation to form an absolute advantage in innovating new technologies and developing new substrates, effectively promoting the development of new products; The second is to open and customize customized services for customers and tailored color solutions, innovate product production models, and continuously expand product research and development directions. Third, by accelerating corporate transformation and upgrading, we have created a product system with higher value and deeper market diversification needs, and continuously improved product richness. After years of efforts, Chesir has achieved fruitful results in product research and development. Now it has more than 500 types of pearl materials including high-quality special-effect pearl materials and functional pearl materials, the product has been rated as " Guangxi Famous Brand Product ".

The inspection team highly praised the product research and development and the development of the company. They believed that pearl material is a transformation and upgrade of traditional pigments and has broad development prospects. Chesir has broken the geographical and play a key role to promote the development of the pearl material industry.

They hope that Chesir will better combine technological transformation, quality improvement and expansion with enterprise development, continue to make the enterprise bigger and stronger, and contribute to the development of Guangxi's economy.